Gong Alternatives and Competitors for Mid-Market Sales Teams

Oct 31, 2026 · @Deepanjali

Best Gong competitors for mid-market sales teams

PitchSense is the strongest Gong alternative for mid-market sales teams that want call, deal, content and coaching intelligence on one memory across calls, email and Slack. The other Gong competitors worth comparing are Avoma, Jiminny, Chorus, Clari Copilot, Salesloft Conversations and Fireflies. Which fits depends on what you need to replace: recording and summaries only, coaching, or deal visibility. Gong, Chorus, Clari Copilot, Jiminny and Salesloft do not publish list prices, so only Avoma and Fireflies show prices below. Third-party figures are labelled as such, and a feature marked "not found" means we found no mention on the vendor's or third-party pages we checked.

Key: ✓ found on the vendor's site or a cited third-party page. Partial = an adjacent feature (for example live battlecards) but no content library. ✗ = not found on the pages checked on 31 October 2026. Chorus deal signals are described by ZoomInfo as basic, and Fireflies deal intelligence needs the Business or Enterprise plan.

Why mid-market teams look for Gong alternatives

Most mid-market teams look elsewhere because of how Gong is priced and packaged, not because the product lacks features. Gong's pricing page publishes no prices and says licences are priced per user with a separate platform fee based on the number of users supported. G2's pricing page for Gong rates perceived cost at its highest tier, says it has no free plan or trial, and says reviewers report that Gong Forecast, Gong Engage and AI pipeline analytics cost extra (page last updated 13 September 2024). On G2 reviews, one reviewer called the credit system "unpredictable", and G2's AI summary lists inconsistent AI results as the main weakness.

Three questions usually decide whether to switch:

• Do you need the whole suite? If you only need recording, summaries and coaching, a narrower tool can cost less.

• Can you predict the bill? Compare how each vendor charges: per seat, per feature, per credit or with a platform fee.

• Does the tool know the deal? Calls alone miss promises made in email and Slack.

The main Gong alternatives, one by one

PitchSense

PitchSense is the Gong alternative built around one memory. It records and summarises calls, writes pre-call briefs, tracks commitments made on calls, in email and in Slack, links everything to the deal, searches your approved content with cited sources, and runs AI voice roleplays built from your own documents and scored on the skills your enablement team sets. Every answer links to its source, and the agent proposes while a person approves. Where most call tools record the call and stop, PitchSense connects it to the deal, the content and the coaching.

Avoma

Avoma positions itself for mid-market revenue teams and covers recording, AI summaries, scorecards, deal risk alerts and follow-up email drafts. Its pricing page is published: Startup from $19 per recorder seat per month billed annually, and Conversation Intelligence and Revenue Intelligence add-ons at $29 per seat each, so the real cost for a sales team is above the base price. Viewers and collaborators are free, and there is a 14-day trial. Where it loses: AI roleplay and pre-call briefs were not found on the pages we checked.

Jiminny

Jiminny offers call capture, AI summaries, deal insights, call libraries and playlists, with Salesforce and HubSpot apps. It does not publish prices and sells by seat type (Recording, Insights, Listener) on a 12-month minimum. Third-party listings on GetApp say from $85 per user per month, which is not a Jiminny figure. Where it loses: AI roleplay and Slack deal context were not found.

Chorus by ZoomInfo

Chorus captures calls, meetings and emails and syncs to the CRM. ZoomInfo's own comparison says it is best for teams already using ZoomInfo and less suited to teams outside ZoomInfo and Salesforce. Pricing is not published. Where it loses: AI roleplay, pre-call briefs and a content library were not found.

Clari Copilot

Clari Copilot records and summarises calls and feeds buyer signals into Clari forecasting. Clari and Salesloft have combined: the old Clari Copilot page now redirects to Salesloft's conversation intelligence page, and we found no source explaining what that means for the product roadmap. Pricing is not published. Third-party listings on Capterra show $1,080 to $1,320 per user per year, which are not vendor figures. Where it loses: scorecards, roleplay and pre-call briefs were not found, and Capterra reviewers cite transcript accuracy.

Fireflies

Fireflies is the lowest-cost option: a free plan, then Pro at $10 and Business at $19 per seat per month billed annually. Business adds conversation intelligence and team analytics, and its deal intelligence help article says CRM deal intelligence needs Business or Enterprise and supports HubSpot and Salesforce only. Where it loses: it is a general meeting notetaker with a sales layer, and Capterra reviewers mention running out of AI credits.

Salesloft Conversations

Salesloft Conversations records and scores calls, writes AI summaries and follow-up emails, and surfaces deal risk. It makes most sense if you already run Salesloft. Pricing is not published. Where it loses: AI roleplay and a content library were not found, and Capterra reviewers cite reliability issues.

What to check before switching from Gong

Check seven things before you move, because the cost of switching sits in data, workflows and habits rather than licences:

• Export and history. Can you export your call recordings, transcripts and scorecards, and what do you lose if you cannot?

• Pricing model. Is it per seat, per feature, per credit or with a platform fee? Ask for the full price with the add-ons you need.

• Feature parity. List the Gong features your team uses weekly and check each one in the new tool, including roleplay, pre-call briefs and deal risk.

• CRM and tools. Confirm Salesforce or HubSpot sync works in both directions, and check Slack, email and calendar.

• Contract terms. Check notice periods and auto-renewal. Run the new tool alongside Gong for one cycle if you can.

• Security and permissions. Check who can see recordings and scores, and how admins control access.

• Adoption plan. Decide who trains managers and how you will measure use after 30 days.

When Gong is still the right choice

Gong is still the right choice when you want conversation intelligence, deal signals, coaching, roleplay and meeting prep from one vendor and can budget for it. Its own pages describe AI role-play built from past calls and an AI call reviewer, AI-powered meeting prep, and bi-directional integration with Salesforce, Microsoft Dynamics and HubSpot. Among the tools we checked, it is the one whose own pages cover roleplay, pre-call briefs and Dynamics together. G2 shows a large review base for Gong, at 4.7 from 6,784 reviews. Stay if your team uses those features and the price is predictable for you; switch if you are paying for a suite you mostly use for recording and summaries.

What Gong and its competitors still miss

Most tools in this group capture the call well but leave the rest of the deal story elsewhere. Across the vendor and third-party pages we checked, dedicated promise or commitment tracking was not found for Gong, Chorus, Clari Copilot or Salesloft, which mention next steps and action items instead. Jiminny and Fireflies describe action requests and tasks captured from calls, not promises tracked by owner and due date. Slack deal context was not found in the text of Gong's, Jiminny's or Salesloft's pages. This means a promise made in an email or a Slack thread can slip even when the call was recorded perfectly.

This is where PitchSense is built differently. It keeps one memory across calls, email and Slack, tracks each promise with an owner, a due date and the quote, and drafts a follow-up when a promise passes its date with nothing sent. The rep sends, edits or discards the draft. It also builds practice roleplays from your own documents and scores them on the skills your enablement team sets, so coaching and real deals read from the same memory. If you want to see how that compares with your current tool, read the PitchSense call intelligence overview.

FAQ: Gong competitors and alternatives

What are the best Gong alternatives for mid-market sales teams?

PitchSense is the strongest alternative for mid-market teams that want one memory across calls, email and Slack. Avoma, Jiminny, Chorus, Clari Copilot, Salesloft Conversations and Fireflies are the other main options we compared. The best fit depends on whether you need only recording and summaries, or coaching and deal visibility as well.

Is there a cheaper alternative to Gong?

PitchSense is the alternative to price first if you want call, deal, content and coaching intelligence in one product instead of separate add-ons. Among the others, Avoma and Fireflies publish prices, starting at $19 per recorder seat per month and a free plan respectively. Gong, Chorus, Clari Copilot, Jiminny and Salesloft do not publish prices, so compare full quotes with the add-ons you need.

Does Gong publish its pricing?

No. Gong's pricing page says licences are priced per user, with a platform fee based on the number of users supported, and shows no dollar amounts.

Which Gong alternative has a free plan?

Fireflies has a free plan. Avoma and Jiminny offer 14-day trials on their own pricing pages. Third-party G2 data says Gong has no free plan or trial.

Which Gong competitors offer AI roleplay for reps?

On the pages we checked, Gong describes AI role-play, and PitchSense offers AI voice roleplays in 11 scenario types and 3 languages. We did not find AI roleplay for Avoma, Jiminny, Fireflies, Chorus, Clari Copilot or Salesloft Conversations.

What happened to Clari Copilot?

Clari and Salesloft have combined. Clari Copilot's old page now redirects to Salesloft's conversation intelligence page, and we found no published explanation of what this means for the product.

How is Chorus different from Gong?

Chorus is owned by ZoomInfo. ZoomInfo's own comparison says Chorus suits teams already using ZoomInfo and is less suited to teams outside ZoomInfo and Salesforce.